Web Design
A good User Experience (UX) can work wonders for an online store.
It enhances the user experience and prompts them to make a purchase, improves your store’s confidence and goes a long way in forging loyalty and building long-lasting customer relationships.
To start the new year off on the right foot, it's important to evaluate the state of your website's content and SEO. Utilizing a checklist can ensure that your blog posts are current, accurate, and optimized for search engines. In this post, you will gain an understanding of what a content brief is and what goes into the brief used at PortlandLabs.
Let's say you’ve decided to travel. You planned your destination, booked a hotel, and now with everything prepared, it's time for you to purchase a bus ticket. You prepare your credit card, but as you click on the button to order it, the button doesn’t work…
Web accessibility guidelines enable web creators to engage users who have disabilities. These standards are essential because of the way some disabilities impact the user experience.
When it comes to UX design and marketing content, sometimes everything feels like more art than science. It’s fair to want amazing visual elements that wow your potential customers and improve conversion rates, but you don’t have to be gifted or lucky to pull this off.
With the unprecedented growth of eCommerce, online retailers find it hard to set themselves apart from competitors. It’s more challenging to satisfy changing customer needs and adopt recent technologies. What will vanish with time and lose popularity, and what will ensure long-term business success?
The data-driven approach to business is becoming more popular than ever. The insights that we can now gain from analytic software can shape entire business strategies. And, decision makers have access to more data than ever before to help guide their actions to build better business applications.
Many many years ago when we were a full service web shop, a prospective client came to me with an existing Drupal site they wanted someone new to take over. They asked a perfectly reasonable question: “how much would it cost to make this site also do something or other.”
College enrollment statistics indicate that more Americans are forgoing higher education; some may put off college to build savings or get their education online.
- Enrollment peaked in 2010 at 21.02 million.
- Since 2010, enrollment has declined 9.6%.
Content marketing in essence is the art of content creation that is of real value to your existing customers and prospective audiences.