Introduction
Volution is a London-based financial agency backing transformative tech companies in capital markets and enterprise solutions. Focused on AI, Machine Learning, and Blockchain, Volution needed a credible digital presence to match its forward-thinking investments.
Situation
In July 2021, Volution had no official website. Despite being well-established in their network, they lacked a central hub to showcase their expertise, values, and portfolio. This gap posed real business problems:
- Potential clients and investors had no destination to learn about their work.
- Volution missed out on inbound opportunities from web searches.
- Without a site, they appeared less modern and credible—an ironic misstep for a firm investing in next-generation technologies.
Adding urgency to the matter, the CEO had past experience with an older version of Concrete CMS on a related business site and was keen to modernize both properties. He was looking for a CMS that was both robust and intuitive.
Impact
- Without a website, Volution’s growth was restricted.
- Their visibility online was zero.
- No way to generate leads or track digital interactions.
- Messaging around their differentiated services was limited to word-of-mouth.
This digital invisibility created internal frustration. Volution knew they had something unique but lacked the tools to communicate it effectively. Their leadership team recognized that every day without a website meant lost opportunities.
Resolution
Volution partnered with Matteo Montanari, a Concrete CMS expert, to build a new website from the ground up. The platform was chosen specifically for its in-context editing and intuitive dashboard, both familiar and appreciated by the CEO.
Key features of the new site include:
- Clear, intuitive navigation
- Fully responsive mobile design
- Fast performance and optimized page load speeds
The site was launched quickly, aligned exactly with the CEO’s original design vision. The dashboard made it simple for internal stakeholders to update pages, add content, and manage assets without developer assistance.
Early SEO performance has been strong. Google indexed the site quickly, and Volution consistently ranks at the top of relevant search results.
Results & Benefits
- The new site established Volution’s credibility with partners and investors.
- The CMS enables fast updates, helping the company keep pace with innovation in the industries it supports.
- The success of the build led the CEO to request upgrades on other sites, confirming high satisfaction with the outcome.
About
Matteo Montanari is a freelance full-stack developer with deep expertise in web technologies and digital communication. Based in Italy, Matteo specializes in building elegant, high-performance websites using Concrete CMS and custom PHP solutions. He focuses on usability, security, and responsiveness, offering a comprehensive approach to digital projects. Whether designing from scratch or upgrading existing platforms, Matteo delivers scalable and maintainable solutions tailored to each client’s specific needs.
