A 2021 survey found that one in four small businesses do not have a website. In the age of online shopping, the absence of a web presence is detrimental to business success. Poor website design can be equally harmful.
A good User Experience (UX) can work wonders for an online store.
It enhances the user experience and prompts them to make a purchase, improves your store’s confidence and goes a long way in forging loyalty and building long-lasting customer relationships.
PortlandLabs, the creators of Concrete CMS, are proud to announce that they have been recognized as a top content management software by Capterra, an independent service that evaluates user reviews and online search activity to identify the most popular solutions in the industry. The CMS Shortlist report, which includes Concrete CMS, can be found on Capterra's website.
Content marketing it's been here since the beginning of the Internet. Everyone does it. And it's much harder than it looks. Sure, you can create and publish the content and develop a multi-platform strategy, but it doesn't guarantee anything.
To start the new year off on the right foot, it's important to evaluate the state of your website's content and SEO. Utilizing a checklist can ensure that your blog posts are current, accurate, and optimized for search engines. In this post, you will gain an understanding of what a content brief is and what goes into the brief used at PortlandLabs.
Concrete CMS is proud to be a winner of the Leader award from SourceForge, the world’s largest software reviews and comparison website.
Every business function indulges in different activities based on their planned output. Though many of these actions are not directly related to customer service, they still impact the customer experience (CX).
You must create new marketing content regularly to generate leads and nurture relationships with potential customers. The thing is, creating new marketing content consistently may pose a challenge for businesses. It’s never easy to come up with new content ideas.
Let's say you’ve decided to travel. You planned your destination, booked a hotel, and now with everything prepared, it's time for you to purchase a bus ticket. You prepare your credit card, but as you click on the button to order it, the button doesn’t work…
Traditional public relations (PR) alone does not cut it anymore.
Our tastes have refined over time. We no longer just look at newspapers or listen to the radio. We have internet-based media, too, a shiny new toy. That’s what makes digital PR exciting and important to brands looking to keep up with changes in the industry.